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Regenerative Design Incubation

Hello! I am a creative business professional helping the agrifood, hospitality, fashion & design sectors to become more regenerative. I offer innovation programmes, community development, brand communications, digital marketing, events and media productions to organisations developing circular ecosystems. 

this is me

With over 20 years of experience in marketing, media, and events, working at reputable agencies, and managing big lifestyle brands. I am now part of a global impact network that has generated hundreds of thousands of revenues for businesses across the world. 

positive impact collaborations

I was recently a guest on the Planet Driven Brands podcast show talking about engaging universities, corporates, and entrepreneurs, to be the drivers of innovation, collaboration and systemic change. Since this episode, the conversation to explore more ideas and solutions was continued on my PIE LIFE podcast show.


Would you like to build a circular lifestyle economy?


An informal interview by Pras, the Founder of Better World Innovations 

Are we a good fit?

Do you have a lifestyle product or service innovation that facilitates the health & wellbeing of people, and the planet?

Is now the time for you to focus on the work you enjoy and do best, to take your business concepts to the next level?

Do you want to be part of an expert network to achieve efficiencies in tasks that will lead you to reach your goals faster?

What stage are you at with your business?

Business development & marketing plans are multilayered 







Business planning is a challenging task when you embark on the journey to develop an innovation from a concept through to a launch. My programmes deliver creative strategies for achieving high connection, high conversion clients and collaborations, whilst the support of my network empowers a positive mindset, and offers efficiencies for the necessary 'test, learn and adapt' processes required to build successful impact organisations.



Build a brand community

for your target market 

 business value proposition

Reach, nurture and convert key clients and collaborators

brand communications

Tell stories that resonate  

with your community

experiential media & events

Create a brand lifestyle to develop deeper connections 

Let's start by having an informal chat - What will take you from where you are now, to where you want to be? Before devising a tailored plan, I need to understand the following: 

your why

your mission

your core market

your business ecosystem

I usually suggest a trial period, which allows us to work out if we are the right culture fit, and it's enough time to review your current processes, to ensure that anything I propose has the right foundations for you to achieve your goals.


I'll get back to you soon!

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pie life 

A community of entrepreneurs working on innovations to build lifestyle brands with circular ecosystems